Pop Up or Casual Leasing provides retailers and entrepreneurs the opportunity to be part of a dynamic retail environment. Pop Up Leasing allows maximum exposure to potential customers, with minimum overhead expense and is a short term, cost effective way to test new concepts on new markets. Available options include occupying mall space, vacant shops, hanging signage in-centre and advertising mediums located throughout the Centre and car parks.
  • Experiential / Promotions
  • Pop Up Stores
  • Customer Acquisitions
  • Advertising
  • Promotional Roaming
Centre Overview
Chirnside Park Shopping Centre is a sub-regional shopping centre, located 32 kilometres North-East of Melbourne CBD.
Chirnside Park Shopping Centre commands a large primary trade area including suburbs such as Chirnside Park, Lilydale, Wonga Park and Mooroolbark.
Compared to the Melbourne metropolitan area, the centre’s catchment has a higher proportion of young families and higher proportion of home ownership.
Shoppers at the centre on average spend $77 per visit and the retail expenditure in the trade area is $1.83 billion per annum. 

Brand Activations 
In-centre advertising is an excellent way to tap into the power of the retail environment and promote brand awareness to a captured audience. Chirnside Park Shopping Centre has a number of advertising platforms across the centre including decals, banners, centre court activations and roaming/sampling opportunities, perfect for any key seasonal or brand launch campaigns.
Experiential activations focus on giving your potential customers a high impact and engaging experience that lets them interact with your products and services. 

For more information please contact:
Chirnside Park Customer Service
(03) 9726 7100

Click HERE for the pop up leasing brochure
Click HERE for the advertising brochure